The Offer Academy Course
** BETA GROUP OPEN NOW **
Closes October 25th 2019
By The End Of This Course You Will Have
Built An Authentic Offer That
Both You and Your Audience Love!
I believe that one of the biggest things holding people back from building an online business is they do not feel AUTHENTIC with their OFFER!
And one of the things that I love to do, is show people like you how amazing and unique your value is in this world and how you can deliver your product, service or coaching program offer in a way that feels perfectly aligned with both YOU and your AUDIENCE.
I have focussed my attention for the last 10 years helping businesses in the 'softer space' create amazing and loyal customers by being true to why you started this in the first place... to help more people.
I have helped businesses such as Hay House and Food Matters create authentic offers and as a result their message reaches more people and impacts more lives!
To create and live a truely authentic life you need to align it to your authentic business which is fuelled by AUTHENTIC OFFERS!
So, welcome to a whole new way of looking at things! See you on the inside!
Michael's Approach Has Been Helping People Build Their Authentic Offer For Years...
Stu McLaren
Founder of TRIBE
When I think about the key factors in a growing successful business, a great offer is right at the top of the list, and there is nobody better to be able to teach you how to break down what goes into a great offer and how to construct them again and again and again then Michael Maidens.
Susan Garrett
Speaker & World Leader in Animal Behaviour / Say Yes Dog Training
Michael Maidens is a unique visionary. When Michael talks, audiences listen. My first one hour session with Michael gave me some of the best “aha” moments of my lifetime translating into long reaching impact and success for my business.
Michael has a deep rooted understanding of what motivates people. Michael is that 'impact player' that can take any business to that next level of success…regardless of what that next level is for you.
Rachel Miller
Moolah Marketing
Michael Maidens is the KING of offers, and offers that SELL. I have been selling, successfully, and even as someone who has a solid track record in conversions, I know that when I am making a new sales page or a new offer, that I have blinders on. I don't see all of the hurdles that I am putting in the way of my customers seeing success through the offer of my product!
Being part of the Offer Academy is basically my "insurance plan". I know that they will help me identify those weak spots in my offer and my sales will be the proof.
Brian Kurtz
One Of The All Time Greats Of Direct Marketing.
Michael Maidens is, simply put, the real deal. The term “heart-based entrepreneur” is thrown around a lot…but there are very few people who truly fit that mold…and Michael is one of them. What defines a heart-based entrepreneur?
To understand human behaviour at the deepest level is step one… to be able to present (and sell) with integrity is step two…and to teach it, apply it and share it is all part of step three.
Michael has mastered all of that in both his personal life and professional life. I consider being connected to him, learning from him and sharing with him one of the blessings of my life.
The Offer Academy CourseIs Right For You If...
✅ You want your offer to feel true and authentic
✅ You want to follow a proven system to create an offer you will love
✅ You do not resonate with most other marketing advice out there
✅ You know your product is amazing and you want to attract more of the right customer
✅ You know there are many people out there who need exactly what you are teaching
✅ You want to be surrounded by like-minded people dedicated to helping others
Building An Authentic Offer Follows
The 5 Part Offer Formula
So What's InsideThe Offer Academy Course?
This is arguably one of the most important modules for those of us in the "softer" health, wellness, and personal development space. If you have ever felt uncomfortable with other advice you have been given about selling and offers, then you will love this module!
This counterintuitive approach will release you from your fears and take you to a whole new level! We talk about things that may be holding you back; confidence and how you offer is in fact your greatest gift!
Module 1 Overview...
Lesson 1: Introduction
Lesson 2: Offering Not Selling
Lesson 3: The Resistance
Lesson 4: Confidence
Lesson 5: The Gift
Lesson 6: Learning Cycles
Lesson 7: The Offer Success Journey
Do you ever feel like someone else is already teaching what you teach or want to teach? Ok, this module is going to literally unlock a huge opportunity for you. Inside we discuss you and your unique story and how to position you and your unique strengths. Then we talk about your product and what your promise is. We also discuss your product and how to attract the perfect customers who absolutely want what it is that you are offering and want to learn it from YOU!
After this module, you will see yourself in a new light, energized and eager to get your offer out there to serve the people who need YOU most!
Module 2 Overview...
Lesson 1: Introduction
Lesson 2: Story
Lesson 3: Positioning
Lesson 4: Promise
Lesson 5: Testimonials
Lesson 6: Choosing Your Customers
Lesson 7: Summary
One of the greatest assets we have, when we are working from a state of authenticity, is to INSPIRE. The additional great part about working in the health, wellness and personal development space is that our inspirational stories paint such an amazing picture of the potential future of our audience! In this module, you will be empowered with how to express the amazingness of your offer and how your student's success is the highest priority! Real people and real results!
Module 3 Overview...
Lesson 1: Introduction
Lesson 2: Transformation
Lesson 3: Case Study
Lesson 4: Case Study Segments
Lesson 5: Case Study Types
Lesson 6: Benefits
Lesson 7: Enthusiasm
Lesson 8: Summary
One of the biggest momentum blockers and therefore biggest opportunities is clarity. In this module, we get very clear on what your product is doing for your audience. What problem is it solving and how it fits into their world. Clearly articulating it means that the offer makes sense and people can buy with confidence and already see themselves in the future with your product solving their problem!
In this module, we get clarity on the deliverables, the bonuses, types of bonuses and articulating what I refer to as ‘hidden gold’. We also uncover some HUGE mistakes that people make when creating an offer. You don't want to miss this one! These can literally make or break an offer's success!
Module 4 Overview...
Lesson 1: Introduction
Lesson 2: Difference Between Core and Bonus
Lesson 3: Your Customer's Starting and Ending Point
Lesson 4: The Deliverables
Lesson 5: Hidden Gold
Lesson 6: Bonuses
Lesson 7: Bonus Types
Lesson 8: Summary
The opportunity module is where we talk about what is going to be unique about this offer. The price, price structures, things to do and not to do. There are so many things that go into making an offer and the price 'feel right'.
I believe that the energy around an offer should make it feel like a 'no brainer'. It should feel right and inline.
We discuss subscription plans, one-off payments, trials and things to be very careful about when considering discounting! You will leave this module with a clear structure and ready to present your offer out into the world… However we are not done yet… One more module!!!
Module 5 Overview...
Lesson 1: Introduction
Lesson 2: Pricing
Lesson 3: Payment Types
Lesson 4: One Off Payment
Lesson 5: Payment Plans
Lesson 6: Subscription
Lesson 7: Free or Low Payment Trials
Lesson 8: Multiple Payment Types
Lesson 9: Multiple Products In The Offers
Lesson 10: Upsells & Downsells
Lesson 11: Discounting & Incentives
Lesson 12: Offer Stack
Lesson 13: Summary
There is an opportunity, but then there is an invitation. Sometimes the invitation is always open, sometimes your offer is only available for a period of time. In this module we discuss always open, closed and which niches work well for each type.
We also talk about guarantees and many considerations there especially when you have advertising money or affiliate money to spend. This module brings all the other areas together like a beautiful painting! :)
By the end of this module you will be empowered to present your AUTHENTIC OFFER to the world in full confidence and a sense of pride!
Module 6 Overview...
Lesson 1: Introduction
Lesson 2: Invitation
Lesson 3: Offer Windows
Lesson 4: Always Open
Lesson 5: Decision Deadlines
Lesson 6: Guarantees
Lesson 7: Types Of Guarantees
Lesson 8: The Final Invitation
Lesson 9: Your Offer
Lesson 10: Thank You
PLUS Receive The Following BONUSES
Bonus #1: Support Group (Value $582)
FREE! Access To The Offer Academy Course Facebook Group
This is your chance to ask me anything related to The Offer Academy Course! I will be active in the Facebook Group to support you and the other course members. As you go through the lessons and modules you will most likely have questions about how to apply this to your specific authentic offer and business.
You will join other Offer Academy Course Members and myself where we go even deeper with the content and answers to your questions. Hear from others and be inspired with how they are creating authentic offers in their business.
Bonus #2: The Offer Vault (Value $697)
With Done For You Offers, Offer Components and Offer Copy
Never be stuck again. Inside The Offer Vault we have examples and swipe copy for you to immediately use in your offer.
From your guarantee, to headlines and much much more.
See what others have done with their offer blocks, offer stacks, offer pages and much much more!
Bonus #3: The Offer Psychology Course (Value $197)
Authentic Offers are especially exciting when you understand the deeper psychology of how people think and make decisions.
Inside this course we explore in depth different aspects of psychology for you to understand the importance of having them in your messaging and the role they play in delivering your Authentic Offer.
Authority, Reciprocity, Trust, Anticipation, Likability, Vulnerability, Scarcity and Social Proof are all the different aspects we cover on the inside of this course.
Special price closes October 25th 2019...
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14 Day Money Back Guarantee!
We are just as serious as you about you being happy and making sure this product is a right fit for you! We also know and teach people about the beauty of a guarantee to allow people, just like you, an opportunity to jump on the inside and get to know us and the product with the confidence of knowing you can ask for a refund.
Learn How YOU Learn Best
Video Modules
Guided Workbooks
Audio Downloads
Course Portal
Michael's Approach To Offers Has Been Helping Industry Leaders For Years...
Victoria Labalme
Strategic Performance Coach for Elite Entrepreneurs, Authors and Executives / www.VictoriaLabalme.com
Michael Maidens is like a Marketing Buddha: he embodies the worldly perspective, peace and inner joy of a Zen master along with all the brilliant ideas, strategies and tactics of a marketing wizard. Like all high end professionals, he has that deft ability to take the complex and make it clear.
If you can get on his calendar and get his bright neurons pointed your way, consider yourself lucky.
JB Glossinger
International Coach and Consultant, Keynote Speaker and Author / www.MorningCoach.com
Michael exudes positivity and energy. Just being around him I feel more motivated to achieve my goals. His business acumen is off the charts, and has helped me in more ways then words can describe. Bottom line – rock star.
Gideon Shalwick
Online Video Marketing Entrepreneur
Michael is one of the smartest innovators I’ve met in the product launch and business model development space. He has that uncanny ability to see something amazing that no-one else can see… and then turning that idea into a million dollar business!
Whenever I want advice on how to promote, market or launch anything new, I first run it past the genius mind of Michael Maidens. Get him on board your team. It’s a no-brainer.
Some More Words From The Offer Academy Customers!
Toni Powell
Author Speaker
I wasn't sure if Offer Academy was for me and, frankly, I expected to be disappointed - I have joined many things over the years and found that only a few are worth the investment. However, yahoo for Offer Academy, Michael Maidens and the amazing people he is doing expert interviews with because in just a few weeks I can already say I've already gained enough to make it worth the fee for the year. I've made great connections, learned valuable tools and this is just the start. Thanks MM and team and tribe.
Carmen Darwin
Design & Lifestyle School
We often need a sounding board for the ideas and communication behind creating our offers and fear can often creep in too. In The Offer Academy I feel I get the wisdom, guidance and expertise of Michael and the support of a great community of people who are all out there working to make an enormous difference in this world. That makes me feel more confident and in control of how and why I offer what I do in my business and excited about what is next to come.
Tom Rawlins
Raw Lens Media
The Offer Academy has helped me seek clarity. Getting clear on how I can best serve others and learning all the technical skills from leading experts is an incredible combo.
Karen Clarke
Feel Good Tribe
I would say that being part of an up-market community at a steal of a deal cost, with a guy that's genuine with a ton of experience, is a complete no brainer. Offers & opportunities like this don't come along every day! My favourite part is that I am not on a time crunch like a course, I can use & implement what I choose when I choose & still have the support as I need it on an ongoing basis.
Special Early Members PriceOnly Available For A Limited TimeSpecial price closes October 25th 2019.
Early Member Intake and Special Price
SINGLE PAY
1 x $997
(USUALLY $1497)
Access To The Offer Academy Online Course (valued at $1497)
✔️Video Modules
✔️Guided Workbook
✔️Audio Downloads
✔️Lifetime Access
PLUS THE FOLLOWING BONUSES (valued at $1567)
✔️ Lifetime Access Support Group
✔️The Offer Vault
✔️The Offer Psychology Course
PAYMENT PLAN
3 x $397
(USUALLY $1697)
Access To The Offer Academy Online Course (valued at $1497)
✔️Video Modules
✔️Guided Workbook
✔️Audio Downloads
✔️Lifetime Access
PLUS THE FOLLOWING BONUSES (valued at $1567)
✔️ Lifetime Access Support Group
✔️The Offer Vault
✔️The Offer Psychology Course
